Careers

Position based out of our Truro, NS branch, with the flexibility to reside anywhere within the Halifax to Yarmouth territory. Regular presence at the branch is required.

About Us:
As we approach our 50th anniversary in 2026, ALPA Equipment Ltd. continues to build on a solid reputation as a trusted, family-owned dealer specializing in Forestry, Construction, and Agricultural Equipment. While forestry remains a strong foundation for our business, our Construction & Agriculture Divisions are growing steadily, and we’re looking for the right person to help lead that growth.

THE OPPORTUNITY

Due to growth, ALPA Equipment Ltd. is currently seeking a dynamic, motivated, and driven individual to join our Sales team. This isn’t just another sales job — it’s your chance to take ownership of a territory, build lasting customer relationships, and represent a respected brand with the support of a close-knit, Maritime-rooted company.

Under the supervision of the Branch Manager, the Sales Representative will be responsible for promoting and selling our Construction & Agriculture equipment lines, including Hyundai, JCB, and others, within your assigned territory.

What You’ll Get:
A respected name and strong reputation behind you
The freedom to grow your market and make your mark
A supportive, collaborative team and a great Maritime work culture

Specific Responsibilities:

• Build and maintain long-term relationships with existing customers while prospecting and developing your assigned territory.
• Schedule meetings with existing and potential customers via telephone, e-mail, or face-to-face.
• Generate leads & identify new business opportunities in your assigned market.
• Work with customers to define their equipment needs to offer them solutions.
• Prepare customer quotes, product presentations and demos.
• Negotiate pricing with potential customers and close sales.
• Plan and execute customer events.
• Continuous improvement of product knowledge.
• Represent the company at industry trade shows and events.

REQUIREMENTS 

Education, experience, and skills required:

• High School Diploma with relevant experience
• Computer skills
• Excellent customer relationship skills
• Ambitious and driven personality
• Confident and experienced negotiator
• Relevant industry experience would be an asset
• Well organized and self-motivated
• Valid driver’s license
• Travel is required
• Ability to work in an environment of changing priorities
• Ability to work 40 + hours per week
• Fluent in French and English

BENEFITS

• We offer a competitive base salary, extended health and dental coverage, doctors online, life insurance, long-term disability insurance, employee and family assistance program and a company pension plan.

 Interested candidates can send their resume to RH-HR@alpaequipment.com or call         Carole Landry at 506-826-6366.

 Applications will be accepted until a suitable candidate is hired.

 We thank all applicants for their interest, however only those selected for an interview will be contacted.